This
cover is for LPGas Magazine,
a trade journal for the liquid propane Industry.
This Cover was designed while working at Advanstar Communications Inc.
We worked as teams at
Advanstar. The teams were composed of editorial, publishing and design
staff.
My Personal highlights
for this project were, coming up with the concept and art directing the
cover. We brought the hot water tank into the studio and light the background
with gels.
The client is considered
both the reader and the editor. My objective was to come up with a concept
that would speak to the reader and help the editor visually communicate
the idea of the written story.
Objectives:
• Understand target reader
• Easy readability
• Create intrigue and interest for reader
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