This
cover is for Candy Marketer Magazine,
a trade journal for the candy marketing industry.
This Cover was designed while
working at Advanstar Communications Inc. We worked as teams at Advanstar.
The teams were composed of editorial, publishing and design staff. The
client is considered both the reader and the editor. My objective
was to come up with a concept that would speak to the reader and help
the editor visually communicate the idea of the written story.
Objectives:
• Present products for our annual issue in a creative way
• Understand target reader
• Easy readability
• Create intrigue and interest for reader
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